Hi Team,
Today I want to talk to you about using business cards to share Mentors Club with others.
Business cards are some of the cheapest, easiest and quickest ways to build your Mentors Club off line.
The business card I am talking about is not a little piece of paper that has your name, address, phone number, fancy title etc.
It is a mini billboard. I shrinky dinked post card or flyer.
It is a mini sales tool designed to get peoples attention and take a specific action.
It is a paper commercial that you can carry (and leave) just about anywhere.
You go out to eat and leave a tip.... you also leave a card.
You buy gas... you leave your card on the gas pump.
You go into a public restroom to freshen up. You leave your card on the sink.
You go through a fast food line.... You give it to the person wearing the cap & badge.
You buy groceries... you give it to the check out clerk. Leave a card in the buggie.
You go into a retail store... you give it to the sales person who helped you.
You buy (or look at) a car... you give it to the sales person.
You rent a car.... you leave it in the car when you return it.
You fly.... you leave cards in the airport and in flight magazines on the plane.
You see someone who looks like they are motivated... give them a card.
You see someone who needs motivation... give it to them.
You have a door to door sales person stop by... give them a card.
You go to a movie... leave a card on the theater seat when you leave.
You stay in a hotel... leave one for the maid. And give one to the bell hop.
You get the point : )
Again.... your card is to get peoples attention and then have them take action.
Use catchy headlines or graphics to get their attention.
List a couple of benefits (what's in it for them) and either have them go to your
website, to your autoresponder, lead capture page or to you... for more info.
Have fun with it.....
What about a card with the Million Dollar Man on it and his quote
"Everybody's Got A Price For The Million Dollar Man"
What about a card with Shakira on it with a title like.....
Shakira Needs Your Help Now!
Or.. Shakira's Hips Don't Lie... and neither do we when we tell you
that Mentors Club ROCKS!
Or.. A picture with Shakira and some of the "Bare Feet" kids with a
title like... Get Paid To Help Shakira Take Care Of These Kids.
Or... You know you will eat tonight. These kids don't.
Or... We go bare footed because we like it. These kids are bare footed
because they have no shoes.
Or... What about a card with Shakira & Frank Shamrock on it with a title
like... Ultimate Entertainer teams up with Ultimate Fighter to beat down poverty.
Or....If you prefer to be more serious in your approach.....
What about titles like..... Success Really Is A Choice. Our Mentors Can Help You Make The Right Choices.
Or... Our company offers full time income for part time work.
Or... Now you can have access to our famous Celebrity Mentors for less than a dollar a day.
Or... If your in the USA.... Find out how to turn $1 a day into $14
Or.... Want to save money on your taxes and make money in the process?
The great thing about business cards are that they are so cheap... you can test a couple different cards
at the same time to see which ones produce the best results.
In fact... you can print up two or three different cards... and ask people which cards they like best.
Use an opening like.... I just got involved in a big international program and I need your opinion on marketing tools I am going to use and I don't want to waste money. Which one of these cards do you like best?
No matter which one they pick. Say something like... super... thanks... now I need your opinion of the companies main website. Please keep the card and as soon as you get to a computer... take a look at the site. I will call you later to find out what you liked about it. (then actually call them later to ask them what they liked about it.
We will be covering many other ways to use business cards in upcoming calls. In the mean time... This should be enough info to get you started in the right direction.
Take a couple of minutes to decide what you want to test on your first cards... go out and get 500 or so right away... and then give them all away ASAP. Don't be a business card collector of your own cards : )
We really do reap what we sow.... so.... go sow a bunch of cards... and reap a bunch of new members on your Team.
Since we are a Team.... and this is a We Biz.... not a Me Biz... if you design a card that starts getting people to join your downline success team.... share it with us : ) "Give and it will be given unto you"
Go Team Bare Feet!
Blessings, Dr. Reggie Cochran
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