Hi Team,
Congratulations.... you have made it through 2 full weeks of the new year. Which happens to be half way through the first month : )
Now I realize to most of you that days, weeks, months, quarters etc do not have special meaning when it comes to your network marketing business. BUT! as a business owner, they should.
If you do not keep consistent stats of your activity and results, you will never be able to totally optimize your business productivity.
At first, it may seem like a lot of work to continually check your activity but it is not if you will do it on a daily basis. Then at the end of each week, you will have your needed stats. Then at the end of 4 weeks, 12 weeks, 26 weeks & 52 weeks, you will have stats you need to provide you with an accurate account of whether what you have been doing is working or not.
Those stats will allow you to see what areas of your business building needs improvement. As a network marketer, they will show you exactly what your weak points are when it comes to things like contacting, following up, closing and training your downline partners.
Just like you need written goals to help you focus in on and accomplish what you want, these stats will help you focus in and determine if you are on the right track to accomplish your goals along with a more clear picture of how long it is going to take.
Trust me on this... the benefits you will receive are very well worth the time it will take to track your business on a daily basis.
OK... what types of things should you keep daily records of as a network marketer? Here are a few of the most important things to start with.
Total minutes / hours you worked on your business.
The number of new people you presented your business to along with all their info.
who/what/when/where/how the presentations were made.
What type of feedback you received from these presentations.
The number of people you followed up on who you presented your business to, but did not join yet. (and their info / feedback)
The people in your downline Success Team that you contacted, worked with etc (details of the calls & training / work activities)
If you helped any of your Partners sign up a new member, who those new Team members are and what training was done with them.
The total number of people in your Team at the end of each day.
Any type of advertising you did.
If you received a check that day, record how much you made.
Any business related expenses for that day.
How much time you spent on self improvement.
Business owners who have employees etc will naturally keep a lot more detailed info. For example... A network marketing company should know additional things like exactly how many reps they had every pay period & how many reps received a check. They should also track details of those checks, like the highest, lowest and average amounts paid by pay period. And by representative rank (if the company has a rank / bonus system).
They should also collect and receive weekly activity reports from each of their key employees / reps (ie Master Associates, Marketing & Training Directs etc)
Likewise, if you do own any type of business with employees, determine which ones should be tracking specific daily activity (and why). Then provide them the forms & training on how to use the forms & make sure they provide you those forms at the appropriate time (daily, weekly, monthly etc)
Tracking list can be a lot more detailed. But the above is enough to lay a basic foundation for you. The more details you keep, the better. In the near future, I will go over with you how to use the info above to help you improve your activity results.
In closing... if you have not already been tracking your daily activity, start today. And if possible, go back and write down any past activity that you can remember. If you have been tracking... CONGRATULATIONS! : ) The next part is to use your stats to make the necessary changes in your daily activity to produce better results. Don't worry if you are not sure how. We will be having special training on this soon. In the mean time, just keep on tracking every day. You will thank me and yourself for it later.
Blessings, Dr. Reggie Cochran, Ph.D. DCH CPMA DD
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