On Line or Off Line Marketing... which is best for network marketers?

Hi Team,

 

When it comes to marketing.... there are 3 major ways of marketing. The first is On Line Marketing aka online. The second is Off Line Marketing aka offline.

 

Both have their strengths and weaknesses. But both are excellent for building your business. However due to a lot of wrong training (and sometime out and out lies) there is a BIG divide in thoughts when it comes to these two areas. Off Line marketers believe the internet is over rated and not worth the effort.  On Line marketers tend to look at Off Line marketing as out of date and too old school to be effective in todays technology driven market.

 

The third marketing strategy (which I HIGHLY recommend) is a well thought out and executed marketing campaign of both On Line and Off Line marketing.

 

If you are currently just an On Line marketer.... you need to know that On Line marketing was originally just a tool to help with Off Line marketing activities and follow ups. And as a rule, when it comes to the network marketing industry... those who use just On Line marketing to build their business, usually end up with short term income (if any). This is a "We Biz... not a Me Biz" built on relationships first. Most On Line marketers only, do not know how to or take the time to, build relationships with the people they prospect On Line. By adding Off Line marketing, they will end up with a stronger Team. Unfortunately many On Line marketing "Gurus" tell people that if they follow their system, they do not ever have to talk to people. They just follow their system and it will work forever earning them tons of money with no more effort on your part. This is pure B.S. Their is always extra time and money involved.

 

If you are currently just an Off Line marketer... you need to know that On Line marketing (when used properly) will save you a lot time and money. It will allow you to reach people world wide in ways most people can't afford to do through Off Line techniques only (if they even know how to in the first place). If you find the right mentors and systems... is not as complicated to market On Line as you may think. You do not have to become a "Geek" or "Techie" to make this a great fit to your Off Line activities.

 

So.... if you are one of those who currently believe that either On or Off Line marketing is best... I am asking you right now to open up your mind and start adding the other marketing option to your business building.

 

Stay tuned to this blog your emails and members area, for future tips, tools, training and techniques to help you merge the best of the old (Off Line) and new (On Line).

 

Blessings, Dr. Reggie Cochran, Ph.D. DCH CPMA DD