Monday, January 11, 2010

Your business is like Pop Corn

Hi Team,
 
As a Business Coach, I tell my clients that when starting a new business, be prepared to be over worked and under paid in the beginning. But if they build their business properly.... they should end up being under worked and over paid. The same holds true when building a network marketing business. Often when you start building your business, the results start off slow. But for those who stick with it, the results start happening at warp speed.
 
Why is this?
 
There are too many reasons to go into in one short article. But let me give you a clear mental picture of how this works by going over how to make Pop Corn with you. Yes... Pop Corn :  )
 
Whether you are using a microwave Pop Corn bag or will be cooking your Pop Corn in a pan, you first have to go to the store and buy the Pop Corn. Then you have to open up the Pop Corn bag / box and place the kernels into the heating unit. Next you have to turn on the heat.
 
At first, it appears that the heating source has no impact on the Pop Corn kernels. You may start hearing the sound of oil / butter heating up, but no POP. But then (after what can seem like a looong time if you are hungry) you hear that first POP. Then a little while longer, another POP. Then another, and another and another.  Next thing you know.... kernels are POPPING like crazy faster and faster.
 
They will continue to POP as long as they are exposed to the heat. However... at any time during the cooking process, you turn down or off the heating source... the kernels will slow down their popping, or stop all together.
 
Your business is the same way. At first when you start working with your Sponsor to build your business, it may not seem like anything is happening. And then you may have some positive results, but your business is definitely not exploding. However... if you will just continue to apply heat (work) to your business, your results will start coming in quicker and quicker. And if you apply enough heat long enough, just like with Pop Corn, your business will start to explode.
 
The problem with most people who join the Network Marketing industry quit too soon. They do not get to enjoy the benefits. So... as you are building your business and get the urge to quit or slow down, think of Pop Corn & keep the heat on your activity. It will eventually POP!
 
Blessings, Dr. Reggie Cochran, Ph.D. DCH CPMA DD

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